Monday, January 23, 2006

Marketing For Beginners

It is important to know your customer, I've been told. Especially by magazines and newspapers like io new management and Handelszeitung. Their administration keeps sending my subscriptions offers. They are always accompanied with a bait, such as free petroleum vouchers or a Autobahn Vignette (highway pass). Unfortunately for them, I haven't got a car...

[sequel]

2 comments:

Toño said...

If they only knew that your are a bicycle long distances rider, a excellent photographer, someone who travels a lot, that you read tons of books, etc., etc. well they really have a terrible marketing department...

Mr. Urs said...

Vinum does a far better job with its goodies...